Welcome to the picturesque neighbourhood of Artarmon, where the tranquil hum of suburban life intertwines with the vibrant pulse of a bustling community.
Recently, those who have taken a walk-through Artarmon, particularly on Hampden Road, will have noticed the residency of footpath developments.
Urban development is always a desire for any local community that plays host to a variety of local shopping and eatery gems, but in a time when small businesses are craving every ounce of foot traffic to keep up with the cost-of-living crisis, is such urban development necessary right now?
The streetscapes upgrade commenced in Artarmon in March 2023, with completion expected at some time during mid-2024.
The recent update from Willoughby Council carried out under the Council's Priority Improvement Program, states that as of April 2024,
"Works are continuing to progress on the completion of the retaining wall at the existing pedestrian lights retail side, together with paving works on both corners of Broughton Road."
Popular Hampden Road Cafe, Zucchero, is among the businesses affected by the footpath developments; owner Valerio spoke with the Post about the communal vibe among the neighbouring businesses.
"As part of the Chamber of Commerce AVI, the word in the village is definitely one of disruption in the short term with a possible positive outcome." Valerio, owner of Zucchero.
When asked bluntly if the disruptions due to footpath construction have spurred a loss of businesses, Valerio shared his insight.
"Absolutely. Lack of parking, constantly changing traffic, and footway conditions have immensely contributed to the loss of business."
Valerio is among the fearful but optimistic business owners regarding the council's intentions of widening the footpath. He remains hopeful while trying to stay afloat during one of the most financially challenging times.
"Personally, for a café or food business with the opportunity of extra outdoor seating, I would like to think that it will increase foot traffic and, therefore, boost business. However, I'm not sure it will do what Willoughby City Council thinks it will, but I remain positive.
Having deep family roots in Artarmon for approximately 70 years, Valerio knew some form of redevelopment was necessary. However, with housing issues facing Australia and NSW, he sees the money needs to be funnelled into more desperate areas in the community.
"I feel that the money being spent on the footways could have been better spent on the community and, as part of the scope of works, let the property developers build it as part of the total reinvigoration of Artarmon."
A Willoughby City Council spokesperson said:
“The $8 million upgrade to Hampden Road is a game-changer for local businesses in Artarmon. The works will increase space for outdoor dining and shopping, improve lighting, and drastically improve accessibility, and safety for pedestrians. It will increase and enhance amenities helping to make the area more attractive for consumers to visit and stay, stimulating economic activity and growth.
“Council has been working hard to support traders through these changes by keeping in touch and providing regular updates and information, working to maintain as much parking as possible throughout construction, and encouraging the community to continue visiting through the ‘Love Your Locals’ campaign, which promotes businesses and provides incentives to consumers.”
With developments still underway, time will tell if businesses battling uncertain financial times can keep themselves afloat in the wake of ongoing disruption and if the finished product can lure in keen customers once again.
Published as "Are Footpath Upgrades in Artarmon Worth the Disruption to Local Businesses?" in Edition 55.
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